Vice Ganda takes center stage in GameZone’s latest TV commercial, telling the inspiring story of grand champion Benigno “Tatay Igno” Casayuran—the oldest winner of the GameZone Tablegame Champions Cup: Summer Showdown, now rebranded as the GameZone Tour.
The campaign highlights Tatay Igno’s journey from a humble participant to a champion, capturing a story that resonates far beyond competition. Much like Vice Ganda, his story reflects perseverance, resilience, and the power of determination, striking an emotional chord with audiences nationwide.
In the TVC, Vice Ganda leads the narrative with a heartfelt message that underscores the spirit of the campaign: “Pag may laban ang puso, ’yan ang tunay na panalo.” The GameZone ambassador also expressed admiration for Tatay Igno and his wife, who were both present during the shoot, adding a personal and emotional layer to the production.
The commercial follows Tatay Igno through each stage of the tournament, showing the challenges he overcame on his way to securing the championship. What began as a simple goal—to reach the Top 9 and help cover his wife’s medical expenses—turned into a life-changing victory that exceeded all expectations.
His journey reflects the reality of many players, grounded in sacrifice and driven by family. In the end, his win was not just personal, but a triumph shared with his loved ones.
Through this campaign, GameZone continues to highlight real players and authentic stories, reinforcing its community-driven approach. The TVC serves as a reminder that true victories go beyond the game, rooted in purpose and meaningful motivation.
Behind-the-scenes footage from the shoot will also be released on GameZone’s official social media platforms, offering fans a closer look at the story behind the campaign.
At the same time, DigiPlus and GameZone reaffirm their commitment to responsible gaming, emphasizing fair play and player awareness. Alongside its inspirational message, the campaign also reminds viewers—together with PAGCOR—to play responsibly, recognizing that gaming should remain a form of entertainment, not a solution to financial challenges.
With this new TVC, GameZone blends storytelling and advocacy, delivering a message that celebrates both the heart of a champion and the importance of playing smart.







